Meet Laura
Sugar & Snug was born from two things I love deeply: something sweet and a good snuggle.
Some of my earliest memories were made in the kitchen, baking alongside my mom and dad. Long before I ever dreamed of having a bakery, I learned that food wasn't just something you ate—it was something you shared. It brought people to the table, gathered loved ones together, and turned ordinary days into memories worth keeping.
Today, that belief is at the heart of everything I make.
I'm obsessed with creating baked goods that feel like being hugged by someone wearing a cashmere sweater—warm, comforting, familiar, and just a little indulgent. Every recipe is made from scratch because I believe people are worth the extra effort. I never want a customer to feel like an inconvenience. I want them to feel welcomed, cared for, and maybe even a little spoiled.
Whether you're celebrating a wedding, a birthday, a new baby, or simply making it through a Tuesday, I believe life's sweetest moments deserve recognition. Not just the big milestones, but the everyday moments too.
My goal is simple: to bring joy through baking. I want the first bite to soften the edges of a hard day, ease the tension in your shoulders, and remind you to slow down for a moment. I want my desserts to be part of the conversations around your table, the laughter shared with friends, and the memories made with family.
Because the best treats aren't just delicious—they make people feel loved.
Allow me to welcome you to Sugar & Snug.